THE NORCA VISION
To establish Nordegg as Alberta’s favorite destination for off-road cyclists of all abilities, primarily through the development and stewardship of the Black Mountain Trail Network, and the cultivation of a club culture grounded in respect, inclusion, and fun.
THE NORCA MISSION
NORCA is dedicated to enhancing the off-road cycling experience in Nordegg by building and maintaining the Black Mountain Trail Network, while fostering a welcoming and inclusive club culture that prioritizes respect, camaraderie, and enjoyment for all members.

OUR CORE VALUES
RESPECT: Treat all trail users, volunteers, and community members with dignity and consideration. People come first.
INCLUSION: Create a welcoming environment where all cyclists, users and stakeholders are valued and supported.
FUN: Promote a sense of enjoyment, adventure, and camaraderie in all club activities and interactions.
​​SUSTAINABILITY: Prioritize the long-term health and preservation of the Black Mountain trail network and surrounding environment.
EXCELLENCE: Strive for excellence in trail design, maintenance, and club management to provide the best possible experience for members.

WHY THE
GOOSE?

In his memoir, Martin Nordegg recalls a coal prospecting trip where he hiked ahead of his party. He stopped at a beautiful lake and spotted a small group of geese. Wanting goose for dinner, he picked a goose and fired twice - missing both times. The whole flock flew away.
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Nordegg sat down, disappointed, and consoled himself with the beautiful view. That was when he spotted a seam of coal on the mountain above!
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Nordegg staked the claim, and built the town of Nordegg between the lake and the coal seam.
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We think of the goose that got away as our town's "lucky goose"-without it, the coal may not have been spotted and our town may not exist. The goose itself was lucky that day too!
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According to NORCA legend, the goose was last seen flying toward Black Mountain...